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Levi’s is Using Hemp in Their New Line of Sustainable Clothing

Mayukh Saha, Truth Theory
Waking Times

December marked a historic moment in the United States with the hemp legalization. No wonder the industry is now flourishing. It has been estimated that the industry might go up and stand at a value of about $13.03 billion by the year 2026. You might have already come across hemp-derived products in the market, but now Levi Strauss & Co. is capturing a part of the fashion world by using hemp for sustainable clothing.

Levi’s is a denim icon and many people will swear by its name. But to keep up with its goodwill, as well as do something for our planet, Levi’s is going for sustainable clothing. While you might think that cotton is a harmless product, the water requirement of cotton is huge, almost 2,655 liters of fresh water, just for cultivation. With processing and finally using it in garments, it takes about 3,781 liters of fresh water. These are data that has been collected from the Stockholm Environmental Institute. Using alternatives like hemp can cut down the water use by 2/3rd.

So, in March, Levi’s collaborated with the Outerknown label, to introduce a jacket and a pair of jeans made out of 69% cotton and 31% hemp blend which gives the pure cotton fuel. The cannabis plant uses a lot less chemicals and water than cotton but is a bit difficult to manage too. While cotton is derived from the puffy bud found on top of the plant, indicating its softness, hemp fibers are taken from the trunk. It’s coarse and stiff, according to Paul Dillinger, the head of Levi’s global product innovation. It can be converted into a sturdy rope easily but for clothes – it just doesn’t seem like the ideal material.

But Levi’s knows how to mix and match ideas and come up with a working solution. Dillinger observed the growth trajectory of cotton demand and compared it with the fresh water requirement in both cotton processing and cultivation. It was pretty apparent that alternatives had to be found. Hemp was not in his mind, until the company discovered a cutting-edge research that was being conducted in Europe in places where hemp was legalized. Details of the breakthrough or the partners involved were not revealed by the company but within three years, the final product was in their hands, ready to be integrated into their clothing.

If cottonized-hemp can be integrated completely with the products of the industry, it can make way for a revolution. But Dillinger does not want people to get their hopes too high for now. This process is still in a novice state, and overnight revolution will not be possible. More research should be conducted before a shift can be made. It’s more likely that hemp will become another natural cotton alternative rather than a replacement of the versatile cotton.

Dillinger does not believe it will be a fad either. Generally, when people go for a sustainable product, they have to sacrifice some quality which the non-sustainable product boasted of. Oftentimes, they would make that sacrifice out of ‘choice’ or because it’s ‘cute’. But for cottonized-hemp, such a sacrifice would be unnecessary. According to Dillinger, customers won’t be able to spot a proper difference from pure cotton. Once proper research is done, he believes that within 5 years, such a product and the revolution is possible.

If it really turns out the way Dillinger hopes it would, we can save up a lot of freshwater. With the planet’s depleting resources requiring rapid preservation, this can be a massive development. Kudos to Levi’s, if they can make this work.

*This article (Levi’s Is Using Hemp In Their New Line Of Sustainable Clothing) was originally posted at Truth Theory and is re-posted here with permission.**

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Planet Earth

A bright fireball exploded over Armenia

Fireball over the sky of Armenia / Zohrap Yeganyan

Yesterday, a very bright fireball exploded over Armenia. This was announced by the head of the meteorological forecast department of the Hydrometeorological Center Gagik Surenyan on Facebook. The magnitude (brilliance) of a celestial body, which entered the Earth’s atmosphere with great speed, is at least 12.

Photo Source: Getty Image

On the evening of May 27, local residents saw a luminous ball flying from the sky, when it collided with the ground, an outbreak occurred.

Users of social networks began to share their guesses, but they officially gave a comment at the  Hydrometeorological Center  only the next day:

“Yesterday’s fall of a large meteorite in the Hrazdan  -Hankavan section  ,” Gagik Surenyan wrote, head of the meteorological forecast department of the Hydrometeorological Center and posted a video showing the meteorite.

Those who also saw the meteorite offered to go to the site of the fall of the celestial body and “collect the pieces”, others reproached the authorities and scientists for silence, when everyone discussed the event, no one began to confirm to people that the luminous ball was a meteorite.

“A meteorite is the final act of this nightmare year,” users of social networks wrote a comment on the video, with sad irony.

The camera was installed in the vicinity of Hrazdan and was directed towards the village of Hankavan.

“The meteorite, judging by the records studied, was very large and entered at great speed the atmosphere of the planet, where it burned at an altitude of several kilometers. The risk that parts of this fireball could reach Earth is small, and the likelihood that they can be somehow found tends to zero, including the woodland and the fact that, when burned, meteors and fireballs crumble, as a rule, for particles up to several millimeters in size,” astrophysicist R. Martirosyan said.

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Planet Earth

Powerful sprites over Kansas were visible to the naked eye

Have you ever seen sprites? They say that this is impossible. Strange and fleeting forms of Red Lightning materialize over thunderclouds, usually disappearing in less time than it takes to blink. However, storm hunter Michael Havan had no problems seeing them on May 23rd.

“The extremely bright jellyfish sprites were easily visible to the naked eye at dusk!” Says Gavin. “This is one of the brightest shots I’ve captured with my modified Canon T3i.”

Gavin saw this sight from Northwest Kansas. “Clear skies provided fantastic views of the MCS (mesoscale convective system) moving through Nebraska almost 100 miles from us,” he says. “I was not the only one who saw them.” There have been reports that people also saw sprites from Interstate 70. “

The storm lasted so long that Gavin managed to attach an 85mm lens to his camera for several close-up shots. “Because I had an image of the same area without a sprite from a few seconds earlier, I was able to subtract the sky (stars, air glow, etc.) to take a photo of the structure of the sprite without any distractions.

A solar minimum can stimulate sprites. During the low phase of the solar cycle — now occurring — cosmic rays from deep space penetrate the inner solar system relatively unhindered due to the weakening of the Sun’s magnetic field. 

Some models claim that cosmic rays help sprites get started by creating conductive paths in the atmosphere.

By the way:

Today, May 25, 2020, the level of cosmic rays crashing onto the Earth, reached its maximum levels, increasing today by 10.4% of average values.

Cosmic rays 

The magnetic field of the sun is weak, which allows additional cosmic rays to penetrate the solar system. Neutron counts from the Sodankylä Geophysical Observatory of the University of Oulu show that cosmic rays reaching Earth in 2020 are close to the peak of the space age.

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Planet Earth

A surge in volcanic activity threatens the Earth with a new Ice Age

Over the past few days, we have witnessed a turbulent global volcanic surge in activity. He sends us all signs that the Great Solar Minimum is approaching.

The Japanese meteorological satellite HIMAWARI-8 recorded two powerful eruptions on May 16, both of which occurred in Indonesia.

The first took place in IBU – a relatively new volcano with only 3 noticeable eruptions; in 1911, 1998 and 2008 – and was confirmed by Darwin Volcanic Ash Advisory Center (VAAC), which warned that the ash plume rises to about 13.7 km.

The second high-level eruption occurred just a few hours later on Semera – a very active volcano with an eruptive history; the first happened in 1818, the most recent in 2014.

As with IBU, the Semeru eruption was confirmed by both HIMAWARI-8 and VAAC Darwin, the latter confirming the generation of a “dark ash plume that reached a height of 14 km.

In addition, active lava flows remain active on the southeastern flank of Semeru, currently about 1.5 km long (as of the morning of May 18).

Direct cooling effect

These high-level eruptions are notable for the fact that solid particles are thrown to a height of over 10 km – and into the stratosphere – are often delayed, where they have a direct cooling effect on the planet.

Volcanic eruptions are one of the key factors pushing the Earth toward its next round of global cooling, with their worldwide surge associated with low solar activity, coronal holes, a diminishing magnetosphere and the influx of cosmic rays penetrating silica-rich magma.

In addition to Indonesia, Icelandic volcanoes have intensified, and it is this high-mountain volcanic region of the world that is believed to be home to the next “big eruption” – one that will plunge the whole world into the new Ice Age almost instantly.

Katla is such a volcano here and it shows signs of activity, since a significant gas output has been recorded over the past few days. 

In addition, seismic activity under a large ice volcano has also increased, and this activity is probably caused by injections of new magma entering the chamber.

Icelandic authorities are aware of the danger posed by the next Katla eruption, and a delegation of volcanologists regularly meets with the Icelandic parliament to discuss how to respond in the event of an eruption, the likelihood of which is simply a matter of when, not if.

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